Eight Tried-and-tested Marketing Strategies to Keep up in the Fashion World

fashion

The fashion world is probably one of the most competitive and crowded industries worldwide. While it is a great industry to be in, the competition presents a challenge for newbie and veteran fashion marketers. According to Statista, the U.S. clothing market is the largest fashion industry in the world, with retail sales that regularly exceed by $15 billion monthly. Although the fashion business suffered tremendously from the coronavirus pandemic, the year 2020 witnessed a dramatic shift in online shopping behaviors. As a result, fashion marketers …

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Customer Engagement: The Best Ways to Give it a Boost in 2021

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The economic climate changed drastically at the start of the COVID-19 pandemic. For a lot of businesses, it meant reshuffling their priorities or temporarily closing to stop incurring costs. If you’re among the many companies that are struggling to stay afloat in the new normal, then your focus should be on one thing: customer engagement. How well you manage your customer relationships in these difficult times can determine whether you survive the coronavirus era or not. Now more than ever, …

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Essential Business Ideas That Can Target and Help Seniors

Are you looking for a profitable business that can let you help people at the same time? Were you in business ventures before that did not work along the way? This year might be your time to start a brand new business venture. Why not consider establishing a business that focuses on providing appropriate senior care! A survey once said that the United States has at least 73 million baby boomers aged 65 and above. By 2030, they will make …

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Turn Your Love For Cooking Into A Business Startup

cooking

Food is one of the world’s biggest industries. Whether it is a restaurant or a small corner stall, people are always willing to pay for good food. If you like cooking and enjoy serving food to others, then you’ve potentially got the beginnings of a business. But it isn’t as simple as cooking in your kitchen and selling out of your window. Here are some tips on how to ensure that you have a solid footing when it comes to …

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Young Blood: Financial Advice for New Business Owners

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Although the pandemic has taken a toll on businesses worldwide, some may find this year to be the right time to finally get up and start a new venture. Companies, no matter the size, are important for the economy to rise again. During this pandemic, our economy will need all the help it can get. Despite the urge to start a new business, entrepreneurs make common mistakes as they begin a new venture. These mistakes should be corrected so that …

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Sustainability Is The Goal: Making Your Business Greener

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The problem with a lot of businesses is that many of them damage the environment, in one way or another. Even simple office work can be a burden on the environment from all the paper they use and the electricity they consume. If you want your business to be more environmentally-friendly, here are a few things that you can do to improve your company’s position. Move Away From Disposable Culture The first thing that you should do is to move …

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Best Advice for Young Aspiring Entrepreneurs to Start Strong

young entrepreneur

Even if you’re not prepared to launch your business yet, you can do many things while you’re young to boost your chances of startup success early on. Nowadays, many aspiring entrepreneurs have the dream of beginning their own business. After all, nothing beats being your ‘own boss’ and bringing your passion to life. However, the entrepreneurial world can be intimidating, as 90% of startups fail in their first years of operations. Luckily, you can avoid being part of this staggering …

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Ways COVID-19 and the Internet of Things Will Change Your Workplace Dynamics

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The world is never the same after the coronavirus pandemic. With the “new normal” in place, people have become more dependent on new technologies. These have allowed us to study and work from home. The Internet of Things (IoT) plays a big part for businesses to thrive in 2021 and the succeeding years. IoT utilizes connectivity so that we can work together even if we are socially distant from our coworkers and clients. To get the ultimate benefits of IoT, businesses …

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Ways Small Businesses Can Use Big Data Analytics

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If you frequently shop from a particular online store, you surely notice the “recommended products” or the like on one side or at the bottom of the site. And the products listed are suited to your liking or needs as if the online store knows exactly what you came there for. That’s how businesses retain customers and earn their loyalty. They get to know their customers, memorize their buying patterns so that they can offer them the right products and …

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So, You’re a Startup Company: Tips to Help Your Launch Go Smoother

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You might’ve heard the horror stories about startups — how investors backed out after confessing not believing the vision of the company or of partners leaving because they’re suddenly not convinced. These are only a few of the necessary risks when entering into a partnership or incorporation when starting a company. The pros usually outweigh the cons especially if your start-up is founded in a niche that’s experiencing a sudden demand. For instance, if your business is a wedding video …

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